A step-by-step guide to planning and running usability tests that lead to better product decisions.
You’ve designed the flows, refined the screens, and debated every CTA. But the real question remains: can people actually use it the way you intended?
Usability testing is often misunderstood as expensive, complex, or something to do “later.” In reality, it’s one of the simplest and most powerful ways to uncover friction, validate decisions, and improve experiences before (or after) launch.
This 43-minute session breaks usability testing down into a clear and actionable approach. You’ll learn what to test, what outcomes to look for, how to design your own usability research studies and some practical tips to run them better.
We will walk you through how to plan, run, and extract insights from usability studies, so you can build products people can use with ease.