Hours of research and analysis clocked last year
Minutes of video and audio recordings on daily rituals
Virtual interviews conducted over Zoom, Skype, WhatsApp and Microsoft Teams
Photographs of everyday life shared by Poocho Pals
We talk to stakeholders and experts to get the insider’s perspective.
We’ve developed our own research methodology and proprietary templates.
Our mobile-friendly toolkit allows us to connect with audiences.
We analyse and synthesise the data into insights, personas, journey maps.