Everything you need to know in this report
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What drives Millennials' financial decisions?
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Which investment apps and mutual funds do they trust most?
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Are Neobanks the future of banking for young investors?
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Why do they prefer Groww over Zerodha?
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How are Millennials in India shaping the future of finance? Our in-depth report, "Money’s gotta make money" dives into the financial habits, preferences, and trends of this dynamic generation.

We spoke to 10 Millennials across India, from bustling metro cities to emerging Tier 2 hubs, to uncover their investment habits, financial priorities, and the role of fintech in their decisions.

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Key Highlights

Diverse perspectives

Insights from 10 Millennials (4 men, 6 women) across Tier 1 and Tier 2 cities, with annual household incomes ranging from ₹10 lakhs to ₹60 lakhs.

Tech-driven choices

A tech-savvy minority is leading the charge in fintech apps and neobanks, while others stick to traditional methods.

Evolving priorities

From building a safety net to achieving financial independence, Millennials are forging unique paths in their financial journeys.
Why you need this report

This exclusive report is packed with actionable insights for financial advisors, fintech companies, and anyone interested in the evolving landscape of personal finance in India. Here’s what you’ll discover.

Groww over Zerodha?
Find out why Groww is nudging out the big mama of the stock market investing.

The role of Finfluencers
Learn how financial influencers like Finance with Sharan and CA Rachna Ranade are shaping Millennial investment decisions and driving trends.

Neobanks and the future of banking
Explore how tech-savvy Millennials are embracing neobanks over traditional banking methods.

Top investment picks
Get the inside scoop on the most preferred mutual funds and stocks Millennials are investing in

Who should download this report?
Financial Advisors looking to better serve Millennial clients.
Fintech Innovators seeking to understand user preferences and trends.
Investors and Marketers interested in the financial behaviors of India’s Millennial population.
Anyone curious about the intersection of technology, finance, and generational habits.

Get your free copy now

This report is available for free – all you need to do is provide your email address to unlock the full PDF. Don’t miss out on these exclusive insights that can help you stay ahead in the fast-evolving world of finance.
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