Your growth plan built on people-insights.

From contextual research to business strategy, we’ve got the chops to help you grow your business. All you have to do is sit back and enjoy the ride.
I'M INTERESTED

Get it all at Poocho.

01
We convert your problem statement into an insights campaign.
02
Then screen and recruit high-quality participants from your target audience.
03
We collect multimedia insights through SMS, chat or email.
04
And transform them into actionable strategies for long-term success.

Where we shine.

We specialize in data-driven, beautifully crafted solutions that will give your business the power to innovate, strategize, pivot and even disrupt.
PRODUCT INSIGHT
EMPLOYEE INSIGHT
MARKET INSIGHT

Jobs-to-be-done

Identify primary user tasks so you can build for them

Persona

Refine your product offering based on different types of users and their workflows

Journey Mapping

Understand your product lifecycle through the eyes of your user

User Experience Design

Update your product experience based on actual user interactions

Jobs-to-be-done

Identify primary user tasks so you can build for them

Persona

Refine your product offering based on different types of users and their workflows

Journey Mapping

Understand your product lifecycle through the eyes of your user

User Experience Design

Update your product experience based on actual user interactions

Jobs-to-be-done

Identify primary user tasks so you can build for them

Persona

Refine your product offering based on different types of users and their workflows

Journey Mapping

Understand your product lifecycle through the eyes of your user

User Experience Design

Update your product experience based on actual user interactions
MARKET INSIGHTS
PRODUCT INSIGHTS
EMPLOYEE INSIGHTS

Brand Evaluation

So you can be confident of the impact of your brand or initiative before it hits the market.

Trend Spotting

So you can uncover impactful trends that you didn’t know you were looking for.

Content Hacking

So you can rethink your content strategy based on what your audience expects
from you.

Brand Positioning

So you can think of innovative ways to reposition your product or service in the marketplace.

Jobs-To-Be-Done

So you can focus on building the right solutions for users on your platform.

Personas

So you can refine your business and product strategy for different types of users.

Journey Mapping

So you can understand your product lifecycle through actual user workflows.

User Experience Design

So that your users have a delightful experience every time.

Health & Wellbeing

So you can address the mental, physical and emotional factors impacting employee productivity.

Employee Satisfaction

So you can improve your retention numbers by focusing on what your employees want.

Impact Evaluation

So you can optimize your spend on employee initiatives based on real feedback.

Training Workshops

So you can empower your team(s) to design and run their own insights campaigns.

Our Strategic Partners

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